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Tailoring the Tempo: Dave Leads Wales Bonner Spring 2026

For Spring 2026, Wales Bonner refines the conversation between music, culture and tailoring with British rapper and artist Dave as its focal point. Captured by Jamie Hawkesworth in the soft, diffused light of South London, the campaign frames a study in modern restraint. Dave moves through the collection in signature suiting and supple leather, embodying a quiet authority that feels instinctive rather than imposed.

The Alto Suit, rendered in richly textured mouliné wool with dark satin accents, anchors the narrative. It is tailoring distilled to its essence. Alongside it, the Path Leather Jacket and Nomad Leather Trouser introduce a subtle urban cadence, grounded yet elevated. Archival hats thread heritage through the imagery, reinforcing Wales Bonner’s ongoing dialogue between past and present. Still life compositions of the Julien Slipper, offered in both mens and womens sizing, extend the story into footwear, underscoring the house’s meticulous approach to craft.

Styled by Tom Guinness with creative direction from Jonny Lu Studios, each frame carries a deliberate sense of ease. Hair and makeup by Crystabel Efemena Riley maintains a natural polish, allowing the clothes and character to lead. The collection continues Grace Wales Bonner’s exploration of cultural luxury, where European sartorial codes intersect with an Afro-Atlantic perspective. Structured yet fluid silhouettes reflect the brand’s layered influences since its founding in 2014.

Beyond aesthetics, the campaign positions Wales Bonner as a cultural force shaped by research, exhibitions and intellectual inquiry. This is not overt spectacle. It is confidence expressed through nuance. A reminder that contemporary luxury can be thoughtful, precise and quietly powerful.


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