Burberry Takes the Main Stage with Festival Campaign

British fashion and music collide in spectacular fashion with the launch of the Burberry Festival Campaign for SS25. This bold tribute to British music festivals puts Burberry centre stage in the conversation around culture, style, and energy shaping the summer.

Shot by acclaimed photographer Drew Vickers and directed by Kim Gehrig, the campaign is a visual celebration of festival spirit and individuality. It unfolds through dynamic short films and portraiture, spotlighting both the intensity of live music and the signature looks that turn fields and stages into runways.

Burberry’s creative director Daniel Lee has curated a cast representing the heartbeat of British music. From legendary names to fresh faces, the lineup captures the broad influence of the UK’s musical heritage. Liam Gallagher, Britpop icon and frontman of Oasis, stands at the forefront, joined by genre-blending DJ and producer Goldie. Other talents include Mercury-nominated rapper Loyle Carner and multi-hyphenates like Chy Cartier, Seungmin, and John Glacier. The campaign also features fashion mainstays like Cara Delevingne and rising stars Lennon, Jean, and Molly Moorish-Gallagher.

Festival Stars Capture the Spirit of British Music

What makes the Burberry Festival Campaign stand out is its commitment to celebrating festival culture through a distinctly British lens. The presence of the Gallagher family bridges generations, plugging into memories of Glastonbury legends and ushering in a new age of festival icons. Fresh voices like Seungmin and Molly Moorish-Gallagher embody the rebellious, individualistic streak running through both music and style.

The campaign pays tribute to those who turn festival fields into creative playgrounds. Rain or shine, Burberry asserts itself as the go-to uniform for British music lovers and tastemakers.

Take the Next Step in Festival Fashion

The Burberry Festival Campaign is already setting the tone for SS25 fashion trends, blending legendary style with future icons and true all-weather function. If you want to stay updated on the latest from luxury and music, follow Sports World for more breaking news and curated features.